Six Exhibition Halls Make a Joint Debut, with the First Exhibition of the New Hall Shining in Longjiang!

In order to significantly expand the scale of buyers and enhance the efficiency of business matchmaking at the 39th Asian International Home Industry Expo, and to further stimulate the enthusiasm of exhibitors in inviting buyers, on January 6, 2026, "Gathering Momentum Asia - Jointly Inviting the World" - the 39th Asian International Home Industry Expo Buyer Invitation Mobilization Conference was successfully held in Hall A of the Asian International Exhibition and Trade Center. Government officials and industry association leaders, exhibitor representatives, conference organizers, and media guests gathered together to jointly plan the new chapter of the exhibition and officially launch the global invitation work.

At the conference site, the organizing committee presented an important strategic report. The report stated that the opening ceremony of the 49th International Dragon Furniture Exhibition and the 39th Asian International Home Industry Expo will be grandly held in Hall A of the Asian International Exhibition and Trade Center on March 17, 2026. During the exhibition, various supporting activities such as industry trend forums and design innovation salons will be held. Industry experts and design elites will be invited to focus on hot topics such as green and low-carbon, digital transformation, etc. for communication. As of now, the booth recruitment work has been successfully completed. This exhibition has attracted nearly 600 participating enterprises, covering categories such as soft furniture, two-room furniture, smart sleep, special best-selling products, environmental-friendly materials, and intelligent production equipment. Exhibition information will be released simultaneously through multiple channels and platforms to the global audience, continuously expanding its influence and coverage.

This conference made the "Asia International Exhibition Invitation Mini Program" available to exhibitors for the first time. This tool integrates functions such as exhibition invitation, online viewing, and online interaction, aiming to enhance the connection efficiency and participation experience between exhibitors and buyers. It marks a crucial step for the exhibition towards digital and intelligent operation. At the same time, specific invitation incentive policies were announced at the conference, offering rewards to enterprises that successfully invite buyers to participate, further stimulating the enthusiasm of enterprises to invite global merchants.

Finally, the participating guests jointly initiated the "Inviting the World" ceremony, symbolizing that the 39th Asian International Home Industry Expo is joining hands with all the participating enterprises to extend a warm invitation to global buyers, gathering resources from the home industry sector and jointly launching an industry event that integrates innovation and business opportunities.

The Asian International Furniture Materials Trading Center was founded in 2004. After 21 years of hard work, the scale and influence of the park have continued to expand. Currently, the total area of the project is 1,200 acres, and the total planned construction area is 1.2 million square meters. There are nearly 3,000 business entities operating in the market, covering various furniture raw materials, auxiliary materials, and finished products. The annual rental rate of shops exceeds 98%.

The first phase of the Asian International Trade and Exhibition Center - Exhibition Hall A, is currently in the final stage of construction. In March this year, Exhibition Hall A will host its first exhibition - the 39th Asian International Home Industry Expo. The exhibition's recruitment was very successful. The first floor and second floor of the exhibition hall have been fully booked, and the third and fourth floors have received many deposit payments from interested clients. We welcome more brand enterprises to participate in the 39th Asian International Home Industry Expo.

In the future, Asia International will integrate high-quality resources, fully tap the potential of the industrial cluster, and build a core cluster area for the entire home furnishing industry, thereby promoting the high-quality development of China's home furnishing industry. Whether you are a leading figure in the home furnishing industry or an innovation pioneer, Asia International is the ideal platform for your career to soar and your dreams to come true!

In the spring season, the Pizhou area attracts much attention. On March 28, 2026, the China Guangzhou International Furniture Production Equipment and Accessories Exhibition (CIFM / interzum guangzhou) was grandly held at the Guangzhou Pizhou - Canton Fair Exhibition Hall. With a professional trade platform of 180,000 square meters, it gathered approximately 1,600 core enterprises in the global furniture manufacturing industry, jointly ushering in a new chapter of "Smart Revolution" in the industry.

Global elites gather, presenting a brand-new vision of manufacturing. 

Intelligent technology has become the core engine driving the high-quality development of the furniture industry. It not only promotes the upgrading of production and manufacturing towards precision and efficiency, but also builds a new industrial ecosystem with order and vitality in dimensions such as green manufacturing, global supply chain collaboration, and the reconfiguration of living spaces. As a trendsetter in the Asian furniture manufacturing industry, the participating enterprises at this CIFM / interzum guangzhou International Exhibition have been further upgraded. Over 250 international brands have showcased their cutting-edge technologies and designs, providing a core hub for in-depth communication, collaborative integration, and mutual promotion in the global furniture industry.

In the international exhibition area of Zone B, cutting-edge technologies and innovative solutions in the field of furniture manufacturing are showcased with great impact. These technologies and solutions inject new intelligent technological energy into the upgrade of furniture manufacturing from the source of the industry. Companies such as HOMAG, CEFLA, WEINIG, BECKER, IMA Schelling, PAOLINO BACCII from Italy, PYTHA, FRED, GRECON, LEITZ, LEUCO, HITECO, the Taiwan Woodworking Machinery Industry Association (TWMA), ALDER, and SGG Sheng Gong Shen Bei are all present together.

In the International Hall of Area C, leading brands of furniture manufacturing components and accessories have made their grand debut, providing global innovative impetus for the high-quality development of the furniture industry from the core aspects of the supply chain. In the field of interior decoration materials, companies such as Chiyoda, DECOR DRUCK LEIPZIG, Impress, Interprint, LamiGraf, REHAU, Renolit, Schattdecor, UNILIN have gathered to present diverse interior decoration inspirations; in the hardware and accessories section, Cyber Lock, Ferrari, LS Lighting, OVVO, Velora, the Turkish Istanbul Mineral and Metal Exporters Association have jointly brought forward high-end customization solutions; in the soft furniture accessories and pneumatic components sector, Ateja, Aydin Tekstil, Bodet & Horst, Boyteks Tekstil, DewertOkin of Germany, Earthfoam, Linak of Japan have concentratedly presented core supporting achievements; in the wood products and board categories, Eurochene, Pfleiderer, Swiss Krono, the American Export Committee of Broadleaf Wood (AHEC), the American Softwood Association, the Virginia Department of Agriculture and Consumer Services of the United States, the Malaysian Timber Council, the Quebec Timber Export Bureau (QWEB) have all made their appearances, highlighting the core advantages of high-quality raw materials; in the adhesive and surface coating field, Bostik, H. B. Fuller, Henkel, Jowat SE of Germany, KLEIBERIT, PNZ, SIMALFA® have dedicatedly showcased professional innovative technologies. 

A series of industry activities have been launched, reshaping the new ecosystem of industrial value. 

On the first day of the exhibition, a series of important events were held one after another, presenting a thought-provoking feast with both professional depth and high-level vision to the industry. The highly anticipated Interzum Guangzhou Award ceremony was grandly held. Matthias Pollmann, Vice President of Exhibition Management of German Cologne Exhibition Co., Ltd., Michiel Kruse, Managing Director of Cologne Exhibition China, Sascha Peters, Kristina Meyer, Naoki Terada, and other representatives of the international judging panel from home and abroad, as well as representatives of embassies and consulates, all attended the event and jointly witnessed the glorious moments of the 15 winning enterprises. PT. ATEJA, L&S, OVVO, TiMOTION, and Kaidi Electrical won the 2026 "i Select" award; limoss, Schattdecor, Aydin Tekstil, SIMALFA®, Henkel, LINAK, DewertOkin, PRINTECH KR, REHAU, and Remacro won the 2026 "Outstanding Furniture Accessories" award.

Michiel Kruse, the Managing Director of Cologne Exhibition (Beijing) Co., Ltd., said in his speech: "The interzum guangzhou Award, as the core event of the exhibition, has continuously conveyed the innovative forces leading the industry's future to the Asian market. We sincerely congratulate each of the winning enterprises. The 2026 exhibition will have an even larger scale, and this achievement is inseparable from the joint efforts and consistent cooperation of all industry colleagues."

On the same afternoon, the "Vital Creation" VSIL Forum was grandly launched. Byform Product Design's designer and partner Kristina Meyer, WGSN China Market Director Wang Zhiyi, Margar Research and Development Innovation Director Li Zhanyu, Xiaote China Sales President Zhou Wei, and Boyteks Sales Managers for Latin America, the Middle East, Africa and Asia Selcuk Aslantas, along with Today's Home主编 Gao Dongdong， jointly delved into the topic of "Emotion-driven Manufacturing" and conducted in-depth discussions. They explored the sustainable development path of the industry from the perspectives of design， brand， and supply chain.

On March 29th, the VSIL Forum will continue to focus on technological innovation and color trends, bringing together enterprise guests from companies such as Henkel, Linak, Renolit, and SIMALFA®, to discuss value co-creation that resonates with consumers' emotions. Additionally, the "Seimdo - 2026 High-End Wood Finishing Technology Forum" will be held in the afternoon of the same day, gathering experts from both domestic and international sources including Sherwin-Williams, ALPI, Merlin Weissman, and Shang Yao Design, to share the technological innovation and practical applications of high-end wood finishes. 

This exhibition will last until March 31st, showcasing the latest global furniture production equipment, raw materials and accessories, as well as overall solutions. A series of events including forum discussions, technical sharing, and precise business matchmaking will be held one after another, delivering professional value to the industry, exploring new opportunities for industrial transformation, and building a new future for the furniture industry! 

For more exhibition information, please visit the official website: www.interzum-guangzhou.cn or follow the WeChat official account (interzum-guangzhou). 

Regarding the organizers 

Koelnmesse GmbH, Germany 

The Cologne Exhibition has approximately 1,200 employees. As a well-known exhibition organizer located in the center of Europe, the Cologne Exhibition operates the third-largest exhibition venue in Germany, with an indoor and outdoor exhibition area of nearly 400,000 square meters, ranking among the top ten exhibition venues in the world. Every year, the Cologne Exhibition plans and holds approximately 80 exhibitions, special events, and corporate activities in Cologne and key markets around the globe. Its business covers over 49,000 participating enterprises from 129 countries, as well as approximately 2.5 million visitors from about 200 countries and regions. By 2040, the Cologne Exhibition will invest over 1 billion euros in upgrading the exhibition venue, which is a large-scale investment plan in its history, to meet the needs of various future activities. In 2024, the Cologne Exhibition celebrated its 100th anniversary - over the past century, it has always been committed to connecting global merchants and markets. 

www.koelnmesse.com

China Foreign Trade Center Group Co., Ltd. 

China Foreign Trade Center Group Co., Ltd. is the organizer of the "China Import and Export Fair", which has a history of over 50 years. It has a strong sales network and channels for inviting buyers. The "China Guangzhou International Furniture Fair" hosted by this center is a large-scale and influential international professional furniture exhibition in Asia, and is renowned as the "Asian Home Furnishing Trading Center". 

Köln Exhibition - The Global Source of Inspiration for the Lifestyle and Public Space Industry 

The Cologne Exhibition is a leading organizer of lifestyle and public space business exhibitions worldwide. International cutting-edge events such as ORGATEC, interzum, FSB, aquanale, spoga+gafa, etc. are all held at the Cologne Exhibition Center, becoming renowned and highly recognized industry communication platforms in the industry. At the same time, the Cologne International Furniture Exhibition (imm cologne) and the Cologne Interior Design Day (idd cologne) held in Cologne further enrich the powerful industry exhibition matrix of the Cologne Exhibition. These exhibitions extensively cover interior decoration and design, supporting industries of furniture and interior architecture, kitchens, modern office fields, outdoor lifestyle and public spaces, sports and leisure facilities, as well as related themes such as saunas, swimming pools and health centers. 

In addition, the Cologne Exhibition is strategically expanding its exhibition business in international growth markets. The IMM brand series of exhibitions now include IMM India in India and IFFINA+ in Indonesia, which is supported by the Cologne International Furniture Exhibition IMM Cologne. The ORGATEC brand series of exhibitions have established a global presence through ORGATEC Tokyo in Japan, ORGATEC India in India, and ORGATEC WORKSPACE Saudi Arabia in Saudi Arabia. The interzum brand's international influence extends to interzum guangzhou in China, interzum bogota in Colombia, interzum jakarta in Indonesia, and interzum forum italy in Italy. The FSB brand is also active on the international stage, with its series of exhibitions including FSB Sports Show Riyadh in Saudi Arabia and FSB Forum Italy in Bergamo, Italy. Moreover, the Cologne global exhibition lineup also includes La Feria De Diseño Medellín, a design exhibition held in Medellín, Colombia, which is supported by the Cologne Interior Design Day (idd cologne).